Essential Bra

Piedmont Wine Tour Based in Bra

Piedmont Wine Tour - Credits Fontanafredda Gallaretto

At a glance

Type of Tour:
Duration:3/4 Days
Guide Price:From £624 to £1200 per person
Number of Meals:2 breakfasts + 1 lunch (3 days)
3 breakfasts + 1 lunch + 1 dinner (4 days)
Number of Winery Visits:2 Wineries (3 days)
4 Wineries (4 days)
Number of Wines Tasted:Approximately 15 (3 days)
Approximately 27 (4 days)
Tour Transport:Full day transported tour (3 days)
2 Full day transported tours (4 days)
Dates / Availability:Available mid-week and weekends from Mid-January to Mid-December. The hotel is closed throughout August.

Trip Summary

Based in the charming town of Bra, these three and four day flexible breaks offer the opportunity experience the unique Piedmontese culture whilst enjoying an in-depth introduction to the world-famous wines of Barolo and Barbaresco. Once settled into your preferred room grade at the Albergo Cantine Ascheri, you will have some free time to relax and explore your surroundings. In the evening, we would be pleased to recommend a restaurant and reserve you a table for dinner if required.

Piedmont Wine Tour - Credits Ca del Baio
Piedmont Wine Tour - Credits Marcarini

On the morning of day two, you will be met at the hotel by a chauffeured vehicle, which accompany you throughout the day in the UNESCO Classified Piedmont vineyards. You will firstly be welcomed at a boutique family-run winery for a guided tour of the cellars and a traditional lunch as the guests of the estates. Lunch will be served alongside a selection of the estate’s highly-regarded wines. During the course of the day, you will also discover the stunning countryside, with some free time in the picturesque village of Castellinaldo d’Alba- an authentic Italian village with gorgeous churches and a charming castle. Later in the afternoon, you will be taken to a premium Barolo winery for a tour and tastings of four different wines. Your chauffeur will then drive you to the municipality of Barolo, which is a must see, where you will have time to see the delightful castle. After such an enlightening day, enjoy a cheese and wine tasting including five cheeses paired with a local wine.

If you choose to stay for a third night and would like to book the four day break, you will also be taken to the Barbaresco area to visit a local winery and taste the renowned wines of this famous appellation. You will then be given some free time in the quaint village of Barbaresco itself, where you will have the chance to admire its castle and churches. In the afternoon, your driver will take you to a second winery for a tour of the cellar and extensive tastings of the estate’s wines. After this enjoyable day of tours and tastings, a delicious five course traditional Piedmontese dinner will be waiting for you in the unique setting of the hotel’s Osteria. Wines will be specifically paired to each course.

Region Map

Outline Itinerary

Day One

  • Upon arrival in the town of Bra, check into your preferred room grade at the 4* Hotel Albergo Cantine Ascheri.
  • The remainder of the afternoon and evening will be free for you to relax at the hotel and explore the town independently.
  • We will provide you with a list of recommended restaurants in Bra, and we would be delighted to reserve you a table at any of these for dinner if required.

Day Two

  • After breakfast, you will be met at the hotel by a chauffeured vehicle, which will accompany you throughout the day on a private basis. Your tour day will comprise of:
  • A pleasant tour and tastings at one of our favourite local wineries, followed by a traditional Piedmontese lunch on site.
  • Some free time to explore the lovely village of Castellinaldo d’Alba.
  • A delightful visit to a second winery to discover how the iconic Barolo is made, followed by a tasting focused on a comparison between different styles of Barolo.
  • Some free time to explore the picturesque village of Barolo.
  • Your chauffeur will then take you back to Bra, birthplace of the slow food movement, where you will have the chance to take part in a cheese tasting of five different cheeses served with wine.
Piedmont Wine Tour - Credits Fontanafredda Tour

Day Three (Optional)

  • Once again, you will be met at the hotel after breakfast by your chauffeur for a second day of tasting. Your tour day will comprise of:
  • A guided tour and tasting at a premium winery where you have the chance to taste another type of Barolo and discover a different terroir.
  • Experience the Italian dolce vita with free time for lunch in the quaint village of Barbaresco.
  • Discover the other iconic wine of the region with a tour and tastings at a Barbaresco winery.
  • In the evening, a five course dinner will be served in the hotel’s Osteria, with a selection of wines paired with your delicious food.

Final Day

  • After a leisurely breakfast, check out of the hotel.

(ii) The outline itinerary is indicative and is subject to minor changes depending on supplier availability. Availability cannot be guaranteed until we have received a confirmed booking, together with the deposit payment (or payment in full where the dates of travel are in less than 60 days). If the named accommodation / visits are not available, we will endeavour to find suitable alternatives of a similar grade; this may be subject to a supplement or a rebate depending on the price available.


Everything you booked was perfectly timed. The hotel and restaurant were beautiful.

Susan- London, UK

Package Prices

  • These prices are per person and based on two people travelling together and sharing a twin or double room.
  • These are realistic guide prices, based on travel in standard season (usually April to the end of October). Considerable discounts often apply for travel out of season (usually November to the end of March) or if there are more than two of you travelling together. Please let us know your preferred travel dates for a definitive price.
  • Although we propose specific hotels as part of our standard packages, we enjoy excellent relationships and preferential rates at the majority of the hotels in each of our featured destinations. Therefore if you would prefer to stay in a different hotel, this can be arranged. Please contact us for the relevant supplements/discounts.
  • Other room grades are available at most of the hotels that we work with. Just let us know which hotel you prefer and we will send you the relevant supplements for the various room grades.
  • Single supplements and extra night prices are available upon request.
Hotel NameRoom GradeStar RatingDurationPrice Per Person
Albergo Cantine Ascheri - BraStandard4*3 Days£733Book Now
Albergo Cantine Ascheri - BraStandard4*4 Days£1200Book Now

Special Offers

Bring friends and spend less! A discount of £75 per person applies to groups of four people or more who are travelling together on the three day break and this increases to £130 per person on the four day break.

Piedmont Wine Tour - Credits Albergo Cantine Aschieri
Piedmont Wine Tour - Credits La Spinetta

Enhance your Experience/Tour Upgrades

Please contact us to request further details and a full list of tour upgrades.

If you would like to make your Grape Escapes holiday even more special, there are a number of additional activities that we can arrange for you. To complement the experience, these could be arranged to fit in/around your current itinerary or we can arrange additional nights and room upgrades at your hotel, as well as your travel arrangements, a stop-over en route and even a visit to another part of Italy! See below for some of the most popular upgrades.

  • Stay longer! Just let us know your preferred hotel and room grade, and we will provide you with the relevant supplement for extra nights with breakfast.
  • Visit the Ascheri Winery: Please let us know if you would like us to arrange for a tour and tastings with cheeses and cold cuts at the hotel’s on-site winery.
  • Turin is just over an hour drive away from Bra: It takes just over an hour to get to Turin from Bra by car or by train, and many of our guests like to spend a night or two experiencing the delights of the great Turin. We work with a large number of 4* and 5* hotels in the city and would be very pleased to discuss your accommodation requirements with you.
  • Discover more Italian wine regions: As well as trips to the Piedmont region, we also arrange holidays to Tuscany and Prosecco. If you would like to extend your trip to take in more regions, just give us a call to discuss your requirements for a tailor-made trip or alternatively, please see for information about all of our wine tours.
Alba Truffle Festival- Credits Azienda Agricola Luigi Drocco
Piedmont Wine Tour - Credits Cantina Marsaglia

Further Information

Travel to your Piedmont Wine Tour

Given the wide range of travel options, the package price does not include travel. Please contact us for further information.

About Essential Breaks

For more information on our Essential tours please see our Essential tours page.

Further Information / To Book

To secure your booking, a deposit of £100 per person is required (or 20% if the total cost of your trip exceeds £500 per person). Your remaining balance will then be due 60 days before you travel. Please call us on +44 (0) 1920 46 86 66 or e-mail to request a booking form.

Just a quick note to say that the trip was amazing - all went to plan and we were thoroughly spoiled, especially our friend whose birthday it was.

Nishi - Middlesex, UK

Get in Touch

Around half of our trips are completely bespoke. Our expert team would be delighted to discuss your requirements and create your perfect trip.

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